Warren & Alice
I had the pleasure of collaborating with the EST.31 team on a project for Warren that aimed to go beyond transparency as a differentiator in the financial market, turning it into something more tangible and human.
Based on the context that financial life directly impacts health, the idea connected these two worlds into a single territory. In partnership with Alice, a healthtech company, financial issues were translated into medical diagnoses across OOH and film, bringing the discussion into a more human and relatable context.
In this project, I worked as a motion designer, developing the animations and contributing to the visual construction of the concept.
Client
Warren & Alice
Warren & Alice
Services
Motion Design
Motion Design
Client
Hotmart
Hotmart
Services
Motion Design
Motion Design
TEAM
CREATIVE PARTNERS
CMO: Patrícia Aiello, Larissa Ferreira
Brand Managers: Nina Costas, Natalia Garção
Creative Directors: Arthur Lobão, Diego Franco
Strategy Director: Fernanda Malaco
Art Directors: Arthur Lobão, Pedro Abreu, Thomas Cosin, Diego Silva, Diego Franco
Copywriters: Léo Rachid, Arthur Lobão
Motion Designer: Felix Alves
Production Company: Phono Filmes
Photography: Phono
Alice CreativeLab: Pedro Chamme, Lorena Costa
Warren CreativeLab: João Lucas, Rodrigo Magnus
