Teachable — If You’ve Lived It, Teach It.
I developed, together with the EST.31 team, the brand motion for Teachable, a New York–based platform that enables users to create, host, and sell digital courses.
The concept is rooted in the connection between teaching and learning, expressed through circular motion that represents a continuous flow of knowledge exchange and growth. This principle drives both the wordmark and icon animations, where two forces come together to create a continuous, self-sustaining cycle.
The visual language relies on rhythm and fluidity to create organic transitions and consistent behavior across elements, forming a scalable motion system that maintains cohesion across multiple brand touchpoints.
Client
Teachable
Teachable
Services
Motion Design & Brand Motion
Motion Design & Brand Motion
Client
Hotmart
Hotmart
Services
Motion Design
Motion Design
TEAM
Studio: EST.31 Creative Studio
Motion Designer: Felix Alves
Teachable's Team